Millennial media and social trends Scarborough Research Home

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With 2012 rapidly approaching, many Americans will be making New Year’s Resolutions to improve upon themselves in the coming year. A new study from local market consumer research firm Scarborough reveals some of the likely New Year’s Resolution topics for the over 235 million American adults age 18+. There are six major categories for New Year’s Resolutions as determined by Scarborough: Voting, Financial, Technology, Fitness, Education and Eco-friendliness.

 

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