Categories Measured Header
Categories Measured  
Banking & Financial
Beverage
Demographics
Computer & Internet
Drugs & Grocery
Healthcare & Pharma
Home Improvement
Household Shopping
Lifestyle
Media
Restaurant
Retail Shopping
Sports
Telecom
Transportation
Travel
Voting

  • grocery stores*
  • Stores Shopped Past 7 Days
  • Store Purchased Most Groceries Past 7 Days
  • Amount Spent on Groceries Past 7 Days
  • coupon usage*
  • Frequency of Use for Grocery/Other Products/Services
  • How Obtained
  • – Email/Text Message
  • – In-Store Circular
  • – In-Store Coupon
  • – Internet Site
  • – Magazine
  • – Mail
  • – Preferred Customer/Loyalty Card
  • – Product Package
  • – Sunday Newspaper
  • – Weekday Newspaper
  • – Other Source
  • food products used in past 30 days*
  • Any Organic Food
  • Any Store Brand or Private Label Food
  • Baby Food
  • Candy
  • Coffee
  • Energy Bars/Nutrition Bars
  • Frozen Dinners/Meals
  • Ice Cream/Frozen Juice Bars/Frozen Yogurt
  • Nuts
  • Packaged Meats
  • Pretzels/Chips/Popcorn
  • Ready-to-Eat Cereal
  • Salsa
  • Soup
  • Tea
  • Tortillas
  • Yogurt
  • drug stores
  • Stores Bought Past 30 Days
  • – Prescription Purchases
  • – Other Health or Beauty Items
  • convenience stores shopped past 7 days*
* Household Measurements
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