Demographic and shopping behaviors of New York Giant and New England Patriot fans. Scarborough Research Home Demographic and shopping behaviors of New York Giant and New England Patriot fans.
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Automotive market research

Automotive

Scarborough’s automotive market research includes statistics on types of vehicles, stores shopped at for auto products, auto repair stats and more. Below is a complete list of automotive market research measurements.

VEHICLES*

  • Auto Insurance Providers
  • Bought New/Used/Leased
  • Dealership or Internet Site Might Shop
  • Distance Traveled to Buy/Lease Last New/Used Vehicle
  • Make
  • Model
  • Model Year
  • Number Leased
  • Number Owned
  • Plan to Buy/Lease Hybrid Vehicle
  • Plan to Buy/Lease
  • Vehicle Next 12 Months
    • Amount Plan to Pay
    • Type of Vehicle
  • Reason for Using
  • Particular Dealership

STORES SHOPPED FOR AUTO PRODUCTS/SERVICES PAST 12 MONTHS*

STORES USUALLY BUY TIRES*

AUTO REPAIR/ SERVICE PAID/UNPAID LABOR*

  • Anti-Freeze/Coolant
  • Auto Glass Replacement/Repair
  • Brake Repair
  • Car Battery
  • Car Radio/Stereo Equipment
  • Muffler
  • New Tires
  • Oil Filter/Oil Change
  • Paint/Body Work
  • Shocks/Struts
  • Transmission Repair
  • Tune-Up/Spark Plugs
  • Other Car Repair

OWN/PLAN TO BUY*

  • ATV (All Terrain Vehicle)
  • Hybrid vehicle
  • Motorcycle
  • Personal Watercraft
  • Powerboat
  • RV (Motor Home)
 
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